Throughout 2022-23, the SEC & CFTC levied $2 billion in fines against dozens of banks and investment managers, in a process an insider described as “shooting fish in a barrel”.
These fines were for unsanctioned use of WhatsApp messenger and came just sixteen months after initial regulatory notices from August 2020 about unsanctioned messenger usage. In 2025, unsanctioned AI usage presents a strikingly similar risk profile.
Starting as early as 2023, regulatory bodies including the OCC, CFPB, and NCUA have issued multiple notices for banks and credit unions, reminding them of their record keeping and governance obligations related to generative AI tools. In April 2025, the Trump administration also issued memo M-25-21, which requires immediate AI governance action for all federal agencies, making it clear that AI mandates are a top priority in Washington.
There is widespread concern that a crackdown on unsanctioned AI usage is coming and that regulators will dole out heavy fines to the banks and credit unions that have not taken action. This guide aims to provide an overview of the regulatory landscape for AI in banking, key AI-related risks, and practical compliance strategies to help banks and credit unions safely adopt AI while avoiding costly penalties and reputational damage.
Over the past 12 months, all relevant FFIEC members – The Federal Reserve, OCC, FDIC, CFPB , and NCUA – have made it clear that AI enforcement is directly within their purview.
The OCC specifically flagged generative AI as an "emerging risk" across several categories in its Fall 2023 Semiannual Risk Perspective, warning that banks must manage AI "in a safe, sound, and fair manner."
“It is important for banks to identify, measure, monitor, and control risks arising from AI use as they would for the use of any other technology. Advances in technology do not render existing safety and soundness standards and compliance requirements inapplicable.” — OCC, Fall 2023 Semiannual Risk Perspective
The CFPB has issued dozens of notices about the fair use of AI in underwriting & lending, the risks AI pose for security and compliance, the increased risk of data breach by state-sponsored overseas actors, and its intention to levy fines for unfair, deceptive, or abusive acts and practices (UDAAP) related to AI misuse. Regarding AI use in lending, CFPB Director Rohit Chopra stated:
“Creditors must be able to specifically explain their reasons for denial. There is no special exemption for artificial intelligence.” — Rohit Chopra, Director of CFPB
Credit unions face similar expectations through the NCUA, which will issue cease-and-desist orders or civil penalties when AI usage breaches member privacy, results in discriminatory lending, or otherwise violates laws. In May 2025, the GOA recommended to Congress to expand the NCUA’s enforcement capability to include subpoenas over credit union technology providers, specifically aimed at increasing AI oversight.
Banks and credit unions must navigate the organizational use of AIin the face of several specific regulatory risks:
Financial institutions should leverage the benefits of AI while also maintaining proper controls. Rather than waiting for enforcement, proactive banks and credit unions are taking these steps now:
AI and generative tools hold enormous promise for banks and credit unions, but that promise comes with compliance challenges. Financial institutions cannot afford to adopt AI without the same level of oversight they apply to other critical activities. Regulators from the OCC to the CFPB have been clear: existing rules apply fully to AI and will be enforced.
As with the $2 billion in fines for unsanctioned use of messaging apps in 2022-23, financial regulators view new technology use without proper controls as a serious compliance failure.
Banks and credit unions should act now, before major AI enforcement actions begin.
If you are operating a financial institution, ask yourself:
By following the strategies outlined in this guide, financial institutions can greatly reduce the risk of AI-related enforcement action while leveraging AI's benefits. Financial institutions that innovate responsibly will thrive with added AI capabilities.
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